Why you need a middle donor fundraising program.
Do you have a middle donor fundraising program? In my experience, many organizations have one — think of the ubiquitous “President’s Circle” — but don’t do much with it. Others spend…
Category: Fundraising
After the cows go home. (send fundraising events and galas packing)
It seems like my last post hit a nerve: a lot of people want to send the sacred cows (fundraising events like galas and golf tournaments) packing. A couple of…
Glenn Says: Be gone, you sacred cow. ( the folly of fundraising event ideas)
For years, I’ve preached against one of the sacred cows of fundraising: the gala. Whenever a client suggests that they want to start one, I talk them out of it.…